Strategy

Business Success for E- Commerce Portal – a perspective through Customer Experience Management

Business Success for E- Commerce Portal – a perspective through Customer Experience Management

Today, an online presence is equated with the company’s identity. Research and Practice reveal that active online presence increases customer base, deepens customer relationships and gives a positive boost to new
collaborations. Online channels enhance engagement and are powerful enough to influence all other channels of customer engagement effectively. Transactions, communication, selling, promotions are now shifting online as it is convenient and saves customer’s time and effort. Or Simply Ecommerce or business
through an online portal is as tangible as through stores and thus needs careful attention.

Business through online sales has consequently increased the need for more product information available in a compact, comprehensive way. Thus accessibility of the information and timely arrival of the product thereof is of critical importance for your business success. Through this blog, we focus on how an optimized online presence especially through website can help your company/business.

 

Effectively it means how to  

  • Retain customers or attract new leads year-round.

  • Become a successful flourishing business and self churning profitable system.

Rock your 2020 with Customer Experience Management Strategy [3 Step Plan]

Rock your 2020 with Customer Experience Management Strategy [3 Step Plan]

When it comes to Customer Experience, there are a lot of terms that are thrown around like Customer Journey Mapping, Empathy maps, Design thinking, NPS, Customer Centricity and many more but at the end whatever jargon we may hear the ultimate objective of Customer Experience is to provide you with mechanisms so that you ‘Understand your customer and establish a better connect with them’. Engaging to retain and attract more customers.

You will agree that there is no debate needed today to explain WHY “Customer Experience Management “is so critical but it is worth knowing HOW to implement it within your system. It essentially needs a framework that involves policies, people, processes, technology with a seamless integration amongst all to create value for the “Customers”.

STELLAR CUSTOMER EXPERIENCE

STELLAR CUSTOMER EXPERIENCE

90day strategy to close 2018 with some Action!

30days - Build your customer story.

Before you want to start make sure you have weighed options of whether you want to drive it internally or hire a third party. Either ways, the objective is to have substantial data and information in hand to know current state and opportunities to grow. This is how you get started:

Want to drive it yourself

  • Conduct or review your recent customer surveys, service logs or CRM data can help you find low hanging fruits.

  • Talking to employees and listening to reasons causing frustration in their day- to-day work while dealing with customers. Their experience counts in overall customer experience